{"id":23772,"date":"2024-05-08T16:23:13","date_gmt":"2024-05-08T14:23:13","guid":{"rendered":"https:\/\/www.homburg-holland.com\/?post_type=actueel&#038;p=23772"},"modified":"2024-05-08T16:33:48","modified_gmt":"2024-05-08T14:33:48","slug":"nieuw-homburg-logo-met-meer-precisie","status":"publish","type":"actueel","link":"https:\/\/www.homburg-holland.com\/nl\/actueel\/nieuw-homburg-logo-met-meer-precisie\/","title":{"rendered":"Nieuw Homburg logo met meer precisie"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:0px;--awb-padding-bottom:50px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-one\" style=\"--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><h1 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:38;line-height:var(--awb-typography1-line-height);\">Nieuw Homburg logo met meer precisie<\/h1><\/div><div class=\"fusion-text fusion-text-1\"><p>Homburg, met vestigingen in Stiens (NL) en Heist-op-den-Berg (BE), heeft sinds 2012 verschillende nieuwe merken aan het productengamma toegevoegd. Uitbreiding van producten, wereldwijde groei in export van SmartSOLUTIONS en Draincleaners en een duidelijke visie, resulteren in een nieuw logo met bijbehorende website. Hiermee treedt Homburg de toekomst met precisie, vertrouwen, kennis en praktische begeleiding tegemoet richting haar dealers en gebruikers.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container has-pattern-background has-mask-background hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:0px;--awb-padding-right:0px;--awb-padding-bottom:0px;--awb-padding-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-stretch fusion-flex-content-wrap\" style=\"width:calc( 100% + 0px ) !important;max-width:calc( 100% + 0px ) !important;margin-left: calc(-0px \/ 2 );margin-right: calc(-0px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-padding-top:100px;--awb-padding-right:10%;--awb-padding-bottom:100px;--awb-padding-left:10%;--awb-bg-color:var(--awb-color2);--awb-bg-color-hover:var(--awb-color2);--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:0px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:0px;--awb-spacing-left-medium:0px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:0px;--awb-spacing-left-small:0px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:var(--awb-color1);--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:32;line-height:var(--awb-typography1-line-height);\">Demeter, godin van de landbouw<\/h2><\/div><div class=\"fusion-text fusion-text-2\" style=\"--awb-text-color:var(--awb-color1);\"><p>\u201cHomburg is sinds de jaren \u201960 importeur van HARDI veldspuiten en producent van Homburg Draincleaners. Door de komst van merken zoals V\u00e4derstad, Garford, Bogballe en Ekobot is de visie van Homburg nog duidelijker geworden. Wij willen als vooraanstaand speler groeien in Nederland en Belgi\u00eb op het gebied van precisielandbouw. Hiermee willen we onze bijdrage leveren om de wereldbevolking te voorzien van voedsel\u201d, aldus Jack Thibaudier, CEO van Homburg.<br \/>\nThibaudier vervolgt: \u201cOns logo is herkenbaar door de rode kleur en de afbeelding van een vrouwenhoofd in de O. Veel mensen dachten vaak dat het een waterdruppel was vanwege onze affiniteit met drainagereinigers. Het is echter de Griekse godin van de landbouw, Demeter. Naast godin van de landbouw en gewassen was zij in de Griekse mythologie ook schenkster van groei en vruchtbaarheid. Dat past absoluut bij de activiteiten van Homburg.\u201d<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-position:center center;--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:0px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:0px;--awb-spacing-left-medium:0px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:0px;--awb-spacing-left-small:0px;\"><div class=\"fusion-column-wrapper lazyload fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column fusion-empty-column-bg-image fusion-column-has-bg-image\" data-bg-url=\"https:\/\/www.homburg-holland.com\/wp-content\/uploads\/2024\/05\/FanHar-4041-scaled.jpg\" data-bg=\"https:\/\/www.homburg-holland.com\/wp-content\/uploads\/2024\/05\/FanHar-4041-scaled.jpg\"><img decoding=\"async\" class=\"fusion-empty-dims-img-placeholder fusion-no-large-visibility fusion-no-medium-visibility\" alt=\"Homburg logo op gevel\" aria-label=\"FanHar-4041\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%272560%27%20height%3D%271703%27%20viewBox%3D%270%200%202560%201703%27%3E%3Crect%20width%3D%272560%27%20height%3D%271703%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\"><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:50px;--awb-padding-bottom:50px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-stretch fusion-flex-align-content-center fusion-flex-content-wrap\" style=\"max-width:calc( 1200px + 0px );margin-left: calc(-0px \/ 2 );margin-right: calc(-0px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_2 1_2 fusion-flex-column fusion-flex-align-self-center\" style=\"--awb-bg-position:center center;--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:0px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:0px;--awb-spacing-left-medium:0px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:0px;--awb-spacing-left-small:0px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element \" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"2560\" height=\"1703\" alt=\"Homburg lichtmast 2\" title=\"FanHar-4053\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%272560%27%20height%3D%271703%27%20viewBox%3D%270%200%202560%201703%27%3E%3Crect%20width%3D%272560%27%20height%3D%271703%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.homburg-holland.com\/wp-content\/uploads\/2024\/05\/FanHar-4053-scaled.jpg\" class=\"lazyload img-responsive wp-image-23813\"\/><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-padding-right:10%;--awb-padding-left:10%;--awb-bg-color:var(--awb-color1);--awb-bg-color-hover:var(--awb-color1);--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:0px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:0px;--awb-spacing-left-medium:0px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:0px;--awb-spacing-left-small:0px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-center fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><h3 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:28;line-height:var(--awb-typography1-line-height);\">Herkenbaar en universeel<\/h3><\/div><div class=\"fusion-text fusion-text-3\"><p>Abeltje van Vliet, Marketingmanager van Homburg: \u201cHet nieuwe logo is strak vormgegeven met een sterke, herkenbare rode kleur. De krachtige letters worden los geschreven als symboliek voor toegankelijkheid en vertrouwen. Het woord Holland is uit het logo verdwenen. Homburg is in de afgelopen 70 jaar in de markt inmiddels een eigen merk geworden. Waar voor export \u201cHolland\u201d nog een meerwaarde had, durven we het land van herkomst nu los te laten. Hierdoor is het logo voor alle activiteiten en uitingen in Nederland, Belgi\u00eb en ver daarbuiten, universeel in gebruik.\u201d<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 fusion-flex-container has-pattern-background has-mask-background hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:0px;--awb-padding-right:0px;--awb-padding-bottom:0px;--awb-padding-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-stretch fusion-flex-content-wrap\" style=\"width:calc( 100% + 0px ) !important;max-width:calc( 100% + 0px ) !important;margin-left: calc(-0px \/ 2 );margin-right: calc(-0px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-padding-top:100px;--awb-padding-right:10%;--awb-padding-bottom:100px;--awb-padding-left:10%;--awb-bg-color:var(--awb-color4);--awb-bg-color-hover:var(--awb-color4);--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:0px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:0px;--awb-spacing-left-medium:0px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:0px;--awb-spacing-left-small:0px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-4 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:var(--awb-color3);--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:32;line-height:var(--awb-typography1-line-height);\">Productcategorie\u00ebn geven overzicht<\/h2><\/div><div class=\"fusion-text fusion-text-4\" style=\"--awb-text-color:var(--awb-color3);\"><p>Naast een nieuw logo lanceert Homburg ook een nieuwe website. Door als importeur verschillende merken in portfolio te hebben, is een overzicht met productcategorie\u00ebn gewenst. Precisielandbouw betreft <strong style=\"color: var(--awb-color2);\">gewasverzorging<\/strong> zoals veldspuiten, strooiers maar ook mechanische onkruidbestrijding door schoffels en eggen. Echter <strong><span style=\"color: var(--awb-color2);\">zaaitechniek<\/span>,<\/strong> zoals bieten of groenten zaaien wordt tegenwoordig uiterst nauwkeurig gedaan met precisiezaaimachines. De juiste manier van <strong style=\"color: var(--awb-color2);\">grondbewerking<\/strong>, de mogelijkheden van <strong style=\"color: var(--awb-color2);\">watermanagement<\/strong> en de precisiemogelijkheden voor GPS en robots, zijn ook categorie\u00ebn welke vallen onder <strong style=\"color: var(--awb-color2);\">precisielandbouw<\/strong>. Op de website en in uitingen wordt dit visueel duidelijk gemaakt door het gebruik van verschillende iconen.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-position:center center;--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:0px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:0px;--awb-spacing-left-medium:0px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:0px;--awb-spacing-left-small:0px;\"><div class=\"fusion-column-wrapper lazyload fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column fusion-empty-column-bg-image fusion-column-has-bg-image\" data-bg-url=\"https:\/\/www.homburg-holland.com\/wp-content\/uploads\/2024\/05\/FanHar-4082-scaled.jpg\" data-bg=\"https:\/\/www.homburg-holland.com\/wp-content\/uploads\/2024\/05\/FanHar-4082-scaled.jpg\"><img decoding=\"async\" class=\"fusion-empty-dims-img-placeholder fusion-no-large-visibility fusion-no-medium-visibility\" alt=\"Homburg vlag 2\" aria-label=\"FanHar-4082\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%272560%27%20height%3D%271703%27%20viewBox%3D%270%200%202560%201703%27%3E%3Crect%20width%3D%272560%27%20height%3D%271703%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\"><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"featured_media":23805,"menu_order":0,"template":"","kenmerk":[87],"class_list":["post-23772","actueel","type-actueel","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.homburg-holland.com\/nl\/wp-json\/wp\/v2\/actueel\/23772","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.homburg-holland.com\/nl\/wp-json\/wp\/v2\/actueel"}],"about":[{"href":"https:\/\/www.homburg-holland.com\/nl\/wp-json\/wp\/v2\/types\/actueel"}],"version-history":[{"count":0,"href":"https:\/\/www.homburg-holland.com\/nl\/wp-json\/wp\/v2\/actueel\/23772\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.homburg-holland.com\/nl\/wp-json\/wp\/v2\/media\/23805"}],"wp:attachment":[{"href":"https:\/\/www.homburg-holland.com\/nl\/wp-json\/wp\/v2\/media?parent=23772"}],"wp:term":[{"taxonomy":"kenmerk","embeddable":true,"href":"https:\/\/www.homburg-holland.com\/nl\/wp-json\/wp\/v2\/kenmerk?post=23772"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}